VH1 Launches Broadband Entertainment
Network 'VSPOT' With Exclusive World Premiere of The First
Episode of VH1 Series 'The Surreal Life 5' on Thursday, July
7
Wednesday July 6, 10:13 am ET
VH1 Marks the VSPOT With a Hybrid Network Offering VH1 Viewers
Three Distinct Channels of Original and Exclusive Content On
Demand On Their Computers
NEW YORK, July 6 /PRNewswire/ -- VH1 is launching its content-rich
broadband entertainment network VSPOT, on Thursday, July
7 with the exclusive world premiere of the first episode
of the new season of "The Surreal Life 5" -- three
days before the series premieres on VH1.
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Accessible through VH1's web site (http://www.vh1.com), VSPOT
is VH1's new hybrid network offering three distinct channels
of original and exclusive music and pop culture programming.
VH1's newest screen offers both a linear viewing experience
and video-on-demand capabilities in one web-based application.
VSPOT also heightens visitors' broadband experience by delivering
companion programming to the VH1 linear network as well as
high-quality original video content right to viewers' computers.
"VH1's newest platform has a life of its own, allowing
viewers to deepen their connection with VH1 by accessing
original and exclusive music and pop culture content in their
own time and space. We want our upscale adult audience to
take VH1 with them whenever and wherever they go," said
Tom Calderone, VH1 General Manager.
"VSPOT expands on VH1's current position as the pre-eminent
music and pop culture brand on-air, online and wireless.
This new network elevates and enhances the VH1 brand through
VSPOT's own original franchises as well as exclusive, behind-the-scenes
extensions off of viewer favorites from the linear VH1 network," said
Tina Imm, Vice President, VH1 Digital Media.
VSPOT is the latest step in VH1's multiplatform strategy
which includes VH1.com, VH1 Mobile, digital music channels
VH1 Classic, VH1 Soul, VH1 Country and VH Uno.
"VSPOT also strengthens the VH1 roundtrip experiences
which allow us to thread our tune-in info and overall branding
throughout all of our screens," added Calderone.
Top Music Artists and Celebrities Help Kick Off Original
Content on VSPOT
Alanis Morissette, Hulk Hogan, Billie Joe Armstrong of Green
Day, Coldplay, Owen Wilson, Vince Vaughn, Rob Thomas, Moby,
Jerry Hall as well as the cast of "The Surreal Life
5" are just some of the bold-face names who are part
of the launch of VSPOT.
VSPOT launches with three distinct channels of exclusive
music and pop culture programming, including "Shows," "Music" and "Movies." Some
program highlights follow:
"SHOWS" -- Exclusive content, interviews and behind-the-scenes
footage from viewers' favorite VH1 programs
"Surreal Life 5"
In addition to the world premiere of the first episode of "The
Surreal Life 5," VSPOT will unveil exclusive one-on-one
interviews with the upcoming season's cast on the set about
what really went on. The eclectic group includes: the world's
first supermodel Janice Dickinson; power slugger Jose Canseco;
one of the first ladies of hip hop Sandi Denton (Pepa of
Salt-n- Pepa); Bronson Pinchot ("Beverly Hills Cop");
Omarosa ("The Apprentice"); UK glamour model Caprice;
and motorcross racer Carey Hart.
"Hogan Knows Best"
VSPOT serves up an exclusive online sneak peek at VH1's
new "celebreality" series that captures the real-life
world of Hulk Hogan and his family. The 10- minute sneak
premieres on VSPOT on July 7, three days before the show
airs on VH1 network on Sunday, July 10. In other VSPOT exclusives,
Hulk Hogan and his family give VSPOT inside scoop on making
the series while Hulk also talks about hilarious footage
from each Hogan family member's personal digital video cameras
during the series shoot.
"Celebrity Fit Club 2"
VSPOT goes behind the scenes to get the real skinny on the
second season of the grueling fitness journey undertaken
by Gary Busey, Jackee Harry ("227"), Willie Aames
("Eight is Enough"), Tocarra Jones ("America's
Next Top Model"), Phil Margera ("Viva La Bam"),
Jani Lane (lead singer of rock group Warrant), Victoria Jackson
("Saturday Night Live") and returning hero Wendy
Kaufman (The Snapple Lady). VSPOT-only interviews reveal
their anxieties and challenges about getting in shape.
"Storytellers: Green Day"
VSPOT showcases an extensive series of interviews and five
Green Day performances - two of them EXCLUSIVE - from the
band's stellar appearance on VH1's intimate performance series "Storytellers." The
exclusive cuts include "Give Me Novacaine/She's a Rebel" and "Letterbomb."
"I Love The ... "
Donal Logue is one of the many reasons that VH1's successful "I
Love The ... " series keeps viewers coming back again
and again. But Logue's funniest commentary didn't make it
to the TV screen, so VSPOT has gathered those clips to share
with the world. Coming up next: Michael Ian Black.
"MUSIC" - World premiere music performances and
videos and new exclusive artist franchises
"Live @ VH1.com" - Alanis Morissette
This popular performance franchise both online and on-air
expands on VSPOT with "Live @ VH1.com" with Alanis
Morissette. This segment features two songs that won't be
seen anywhere else: "21 Things I Want in a Lover," and "Hands
Clean." VSPOT also showcases exclusive footage from
an intimate interview.
"Artist 2 Artist"
Another VSPOT exclusive, two music artists interview one
another about their influences and experiences. Billie Joe
Armstrong of Green Day and indie artist Jesse Malin kick
off the first installment chatting it up in a number of spots
around New York City.
"Take 2"
Today's top artists give you the 411 on specific songs and
their accompanying music videos by commenting on their performances,
the video concepts -- and their outfits. Rob Thomas and Moby
make up the first installment of this online-only exclusive
VSPOT franchise.
VH1 Soul - "Soul Sisters"
This popular digital music channel takes it to the next
level on broadband with videos from today's best R&B
female artists, including Alicia Keys, Joss Stone, Amerie
and Faith Evans. VH1 "You Oughta Know" artist Leela
James hosts this first installment.
"Box Set" Coldplay
Coldplay jump starts this in-depth feature that celebrates
everything about a specific artist from A to Z, including
performances from their "VH1 Storytellers" taping
exclusive to VSPOT and classic and current music videos.
Introduced by VH1's Rachel Perry.
"MOVIES" - Celebrity interviews, exclusive movie
clips and trailers
"On the Red Carpet"
A VSPOT exclusive, VH1 News covers the entertainment world's
biggest events and brings the stars on the red carpet to
your computer screen. The first installment includes exclusive
footage and interviews from the "War of the Worlds" premiere.
"Sidewalk Cinema"
In another VSPOT exclusive franchise,
we'll see if new movies ring true with potential moviegoers
via man-on-the-street interviews about a film's premise
and its cast. First up, "Wedding
Crashers."
"VSPOT-light: "Hustle & Flow"
Indie buzz film "Hustle & Flow" gets the VSPOT-light
treatment with exclusive clips from the movie and interviews
with cast members.
"VSPOT Q&A"
Owen Wilson, Vince Vaughn, Rachel McAdams and Jane Seymour
from the film "Wedding Crashers" kick off this
VSPOT franchise of exclusive interviews with top-name cast
members of upcoming films.
"VSPOT Close-Up: Tom Cruise"
Mr. Cruise is the first star on VSPOT Close-Up featuring
movie clips and interviews from his most recent projects
including "War of the Worlds" and "Collateral."
VH1 connects viewers to the music, artists and pop culture
that matter to them most with series, specials, live events,
exclusive online content and public affairs initiatives.
VH1 is available in over 87 million households in the U.S.
VH1 also has an array of digital services including VH1 Classic,
VH1 Soul, VH Uno, VH1 Mega Hits and VH1 Country. Connect
with VH1 at http://www.VH1.com.
VH1 is a registered trademark of MTV Networks, a unit of
Viacom International Inc. MTV Networks also operates and
offers joint ventures, licensing agreements and syndication
deals whereby its programming can be seen worldwide.
Source: VH1